Full Service Auction Company Specializing in the Sale of Commercial and Residential Real Estate
Established in 1959, Higgenbotham Auctioneers International is a full service auction company specializing in the sale and disposition of real estate on national and international levels. During our history, we have conducted virtually every type of real estate auction imaginable.
Higgenbotham Real Estate is a complete real estate solutions company assisting clients with traditional business, real estate sales & leasing. HRE assists commercial and investment clients in the evaluation and purchase of properties and businesses to suit their needs and investment requirements.
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Interview Q&A
How long have you been in business?
Since 1959, we have conducted thousands of auctions across the United States and several foreign countries
What is your primary product or service?
We bring our years of experience in auctioning homes, land, condominiums, industrial properties, retail buildings and development sites to help private individuals, corporations and financial institutions sell their property. In addition, we can assist you with liquidating estates, antiques, equipment and firearms collections.
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
Originally from a farm and ranching family in Wellsville, Missouri, a town about 75 miles northwest of St Louis, Marty Higgenbotham got the auction "bug" when he was five years old. " I was with my dad at a farm auction near Wellsville and we were in the front row of the auction, I was making bids throughout the auction, but was outbid until a pair of boots was offered, my 10-cent bid took the boots and that transaction, which my father paid for, set me on my longline career path."
How do you differentiate yourself from other businesses in your category and area?
There are numerous ways to conduct an auction. There are timed bids, sealed bids and many others.
During our 56 years in the auction business, we have consistently determined that the most effective
bidding strategy is live auction. At a live auction, the bidding occurs at a specified time and place and
a professional auctioneer conducts the process. Higgenbotham has perfected and expanded this process by integrating modern technologies to live auction bidding. Bidding can also be available online simultaneously with the live auction. Online
bidders will be able to see and hear the auctioneer and have the ability to bid in real time. In addition,
telephone bidding is available for those who may not be able to attend the auction or bid online. We find that some buyers prefer anonymity and by offering online and telephone bidding this will create more buyers to register. Combining the live auction process with the cutting edge technology of real time online bidding and telephone bidding, a Higgenbotham auction will produce the most bidders and the most bidding of any auction process.
How many locations do you have and do you have plans to expand?
We have our corporate office located in Lakeland, FL and a Western US Division located in Dallas, TX. We conducts auction nationally and Internationally.
Provide detailed directions to your location
From Interstate I-4, take exit 25, County Line Road for 3.2 miles to Drane Field Road, turn left, go 3.2 miles to Industry Blvd, turn Left and then first right
What type of payments do you accept?
Each Auction has different terms and a potential bidder should always view the website, higgenbotham.com for this information
Which areas do you service?
We are a national and international company
Who owns your company or runs daily operations?
"Marty" Martin E. Higgenbotham, founded Higgenbotham Auctioneers in 1959. Under his leadership, Higgenbotham Auctioneers has become one of the largest auction firms in America today. A n innovator in his industry, Marty is a nationally recognized speaker in the field of auction marketing and related business management. Marty’s business model provides a full service team concept made up of highly accomplished individuals in the auction field, assisted by a seasoned support staff.
What are your hours of operation?
8:30 am- 5:30pm Monday - Friday
What is the best compliment anyone can give you?
By referring someone to us!
What is your favorite quote or Bible verse?
Philippians 4:13 I can do all things through him who strengthens me.